Two Days Out: Drive Toward a Cure Opens Friday at the Sun Rose — Three Days of Canyon Runs, the Petersen Vault, and a Neil Forever Finale at the Greek
Two Days Out: Drive Toward a Cure Opens Friday at the Sun Rose — Three Days of Canyon Runs, the Petersen Vault, and a Neil Forever Finale at the Greek

Get Me to the Greek weekend opens Friday, April 24 at the Sun Rose Hotel on the Sunset Strip and closes Sunday with a Malibu canyon run — three days of driving, dining, and Neil Diamond-tribute concert access at the Greek Theatre that have become one of the Los Angeles collector-car calendar’s most durable benefit weekends. Founder Deb Pollack’s Drive Toward a Cure operation has raised more than $1 million for Parkinson’s research since 2016, and the 2026 edition is timed to piggyback on the Petersen Automotive Museum’s still-open "Fast & Furious: 25 Years" exhibit and the weekend-long press cycle around the Los Angeles canyon roads. With two days left before Friday’s kickoff, here is the final pre-event itinerary and what attendees should expect.

Friday, April 24 — "Friday Night Lights and Lanes" at the Sun Rose ($170)

The weekend opens at 6:00 PM at the Sun Rose Hotel, the Sunset Strip property that has been quietly reprogramming itself as a collector-set gathering space over the past two seasons. Friday night’s format is deliberately casual: bowling at the hotel’s Chevelle Café alley with "beer and popcorn," followed by a dinner buffet and live music upstairs at Live! at the Sun Rose. The $170 per-guest ticket includes all food, beverage, and lane time. This is the mingling night — the crowd includes vintage Porsche and air-cooled owners from the 356 Registry, Mercedes Benz Club Southern California contingents, and a growing AVANTS-generation contingent that has been showing up to Petersen-adjacent weekends in bigger numbers each year.

Saturday, April 25 Morning — "From Apex to Archive" Canyon Run + Petersen Vault ($170 driver / $90 passenger)

The Saturday 8:30 AM convoy departs from the Sun Rose and threads the canyon roster that defines Los Angeles collector driving — Mulholland and the Stunt Road ridgeline, Decker Canyon through the Santa Monicas, and the Pacific Coast Highway run back down toward the Petersen at 6060 Wilshire. The run lands at the museum for lunch at the Meyers Manx Café, the ground-floor dining space Bruce Meyers’ legacy brand re-sponsored when the café relaunched in 2024.

The lunch is followed by a docent-led tour of The Vault — the Petersen’s lower-level collection of roughly 300 cars that are not normally on public rotation. Vault access on a regular Saturday is a paid add-on running $70 per person through the museum’s own ticketing; the Drive Toward a Cure version includes the tour in the $170 driver / $90 passenger rate and puts attendees on the docent-guided track rather than the self-guided one. For anyone who has not done The Vault, the collection rotates across Steve McQueen’s Jaguar XKSS, Salvador Dalí’s 1941 Cadillac, presidential parade cars, and the hand-picked Petersen prototype and concept car rows.

The group exits the Vault in late afternoon with time to return to hotels before the Saturday evening reception at the Greek.

Saturday, April 25 Evening — Pre-Concert Reception + Neil Forever Concert ($170 reception; concert tickets via Ticketmaster; $3,450 box suites)

The 6:30 PM private reception lands on the Redwood Deck at the Greek Theatre, the upper-tier patio space that the Greek uses for pre-show hospitality when a benefit buys out the footprint. Food, drink, and twinkle-light-under-the-oaks ambiance run for an hour before the 8:00 PM concert.

The concert itself — Neil Forever: Love at the Greek — is the weekend’s anchor event. It is a 50th-anniversary tribute to Neil Diamond’s 1976 "Love at the Greek" run, performed by David Jacobson’s 14-piece ensemble at the same venue where Diamond recorded the original live album. Jacobson’s ensemble has run Diamond tribute residencies at the Greek before, but the 50th-anniversary framing and the Drive Toward a Cure benefit ownership make this the largest-scale version of the production. Individual concert tickets are sold through Ticketmaster at the standard Greek public pricing. Limited box suites for four guests at $3,450 per suite include the pre-concert reception and a tax-deductible portion for Parkinson’s Foundation, Michael J. Fox Foundation, and the Drive Toward a Cure Special Assistance Fund.

For collectors buying at the box-suite tier, the $3,450 price point sits below where comparable Greek Theatre benefit-concert suites typically clear, and the weekend-ticket combination (Friday + Saturday run + Saturday suite + Sunday run) lands at roughly $4,030 per couple — competitive against the single-evening Petersen gala structures that typically run $2,500 per person and deliver fewer driving hours.

Sunday, April 26 — "The Sunday Signature Run" to Malibu ($280 driver / $90 passenger)

The closing day departs at 9:00 AM and runs the quieter Malibu-to-Westlake canyon loop that organizers reserve for Sunday — typically a less-trafficked routing through Mulholland Highway, Latigo, and the upper Kanan Road corridor. The convoy lands at Zinqué Restaurant in Malibu for lunch with private-collection viewing for a late-morning window. The $280 driver rate reflects the longer day and the private-collection access; passengers at $90 include lunch and the collection walk-through.

The Sunday run is the quieter, more intimate day of the weekend — smaller field than Saturday’s convoy, fewer spectators, and more conversation time between Pollack’s team and the ownership-group principals who use the weekend as an informal annual check-in.

Why This Weekend Fits the Beverly Hills Calendar

Drive Toward a Cure’s Get Me to the Greek weekend lands in a calendar pocket between the Petersen’s April events (Pato Day on April 19, Racers Night on April 15) and the upcoming May 3 WagonFest Los Angeles. For collectors who have been buying into the Petersen’s 2026 programming cadence — the museum is positioning itself as the year-round gathering center for collector-car culture in LA rather than a single-event venue — this weekend is the spring anchor.

The beneficiary structure — Parkinson’s Foundation, Michael J. Fox Foundation, Drive Toward a Cure Special Assistance Fund — also makes this one of the few LA collector-car events where the donation portion is a meaningful line item rather than a nominal one. Of the ten events on the Petersen’s Q2 schedule, Drive Toward a Cure is the one with the highest proceeds-to-proceeds ratio, and the one Pollack has built into a recurring annual obligation for a specific segment of the LA collector register.

Last-Minute Logistics

Friday check-in at the Sun Rose runs 4:00-6:00 PM with valet standing at the Sunset Boulevard entrance. Saturday morning canyon run staging is at the Sun Rose motor court starting at 7:45 AM for an 8:30 AM departure; coffee and breakfast burritos on the lot. Saturday concert attendees with the pre-reception bundle enter the Greek through the Canyon Way main entrance; Neil Forever general-admission concert attendees without the reception use the standard Vermont Avenue gates. Sunday staging is again at the Sun Rose, 8:15 AM for 9:00 AM departure.

Parking at the Petersen for the Saturday Vault lunch is in the 2 Rodeo Drive structure (the museum’s adjacent lot) — event staff will direct; standard Petersen rates apply. Saturday concert parking at the Greek runs the usual stacked-lot model; the Drive Toward a Cure organization has not pre-purchased valet this year, so attendees should allow the typical 30-45 minutes for Griffith Park ingress on a concert evening.

Tickets remain available for all three days as of Wednesday evening through the drivetowardacure.org event page. The Saturday concert — driven by the 50th-anniversary Neil Diamond tribute hook — is the tightest ticket of the weekend, and box suites at $3,450 are expected to sell through by late Thursday based on last year’s cadence. The Friday opening at the Sun Rose and the Sunday Malibu run both have comfortable availability through Friday morning.

Two days out, Get Me to the Greek is exactly the event Pollack’s team said it would be: the rare Los Angeles collector weekend that lets attendees do canyon miles on Saturday morning, museum-floor miles on Saturday afternoon, and concert-hall miles on Saturday night — all while writing a check that ends up on a Parkinson’s research line. For Beverly Hills collectors, it is the spring calendar’s most practical three-day test of how a modern benefit weekend is supposed to work.

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